talk
Digital Adelaide 2022
Day 1
Kidchella: Building a Festival Brand from Scratch
AC
Anna-Louise Coppock
Watch Recording
Free to watch · Released 2022
About This Talk
Anna-Louise Coppock shared how she built Kidchella — South Australia's beloved family music festival — from a grassroots idea into a fully-fledged brand, using digital marketing on a shoestring budget.
brand building events small business social media
Speaker
AC
Anna-Louise Coppock