Free to watch

Talks Archive

Every session from every Digital Adelaide conference — free to watch. Recordings are released 6–12 months after each event so the ideas keep spreading.

Total Talks

Recordings Available

Years of Content

Unique Speakers

Now available

Recently Released Recordings

keynote 2025

Sarah Chen

Chief Marketing Officer, Replicant Growth

AI-First Marketing: Separating Hype from Competitive Advantage

Two years into the generative AI era, Sarah returned to share what actually moved the needle — and what was expensive noise. She presented a framework for identifying where AI delivers genuine leverage in the marketing stack, how to build internal AI literacy without replacing your team's creative instincts, and what the CMO role looks like when 40% of execution is automated.

AI generative AI marketing strategy automation

Watch Recording

talk 2025

Marcus Taylor

Head of Performance Marketing, Vantage Digital

Paid Search After Automation: What Humans Still Do Best

With Smart Bidding, Performance Max, and AI-generated assets now running the day-to-day, Marcus explored what performance marketers actually need to master in 2025 and beyond. He argued that the highest-leverage skill is now strategic architecture — campaign structure, audience segmentation, and signal quality — not bid management. Packed with real account examples and a live teardown.

paid search Google Ads Performance Max automation

Watch Recording

talk 2025

Alex Thornton

Content Strategy Director, Clearstone Media

Content at Scale Without Losing Your Voice

Alex explored the central tension in modern content marketing: the pressure to produce more while maintaining the quality and distinctiveness that earns an audience. He presented a tiered content production model — combining AI-assisted drafting, human editorial oversight, and a distinctive brand voice guide — that allowed his team to 3× output while improving engagement scores.

content marketing content strategy AI content brand voice

Watch Recording

Browse by year